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Italian sneaker specialist Superga and notable homegrown lifestyle brand The Paper Bunny are teaming up on a new sneaker collection, both brands’ first collaboration for 2020.
Founded in 2013, The Paper Bunny is a lifestyle brand that creates and curates everyday pieces for the modern individual to equip them to live their best life. Its products are designed to inspire a sense of wonder, adventure and new possibilities, with the brand housing an ever-increasing range of lifestyle products from wearables to sustainable accessories.
The collaboration whisks you on a great escape, fit for the whole family. Designed around one’s perennial desire for adventure, each pair emphasizes elevated and intentional dressing with a minimal, utilitarian color palette complemented with aspirational messages and motifs.
Embodying the core values of adventure and exploration, the collection seeks to inspire one to go places, highlighting the new possibilities in the everyday. The embroidered stars, a recurring symbolism in the collaboration, emphasizes the guiding values of this collaborative project. The Paper Bunny’s signature gold foil stamped quotes accentuates each pair in the collection, acting as a personal note to self; a memo of dreams and plans.
The collection comprises of 4 pairs of sneakers: 2 options for mum, 1 for dad, and 1 for junior. Working off Superga’s best selling 2750 Classic and 2042 Mule for the adult pairs as well as Superga Superlight Strap for the junior pair, comfort and versatility drove this collaboration.
Each pair comes with an accompanying draw string bag in a nude beige for adults and pale blue for juniors. The bag is embroidered with the star motif and rightly gears you up for your next big adventure.
Superga X The Paper Bunny 2750 Gone Exploring – Milky Way
Eur 35 - 41 | $139.90
Your perfect not-so-basic, basic white sneaker constructed with a cotton twill upper. Featuring gold eyelets accentuated with tone on tone embroidered stars and “Gone Exploring” gold foil stamped on the sides. A tonal PU leather back panel is further added and the sneaker is finished off with dual laces – classic cotton flat laces and thick satin laces.
Superga X The Paper Bunny 2402 Chasing Stars – Desert
Eur 35 - 41 | $139.90
Debuting this uniquely dyed shade of muted pink, the Superga 2402 mule is similarly constructed with a cotton twill upper, gold eyelets, embroidered stars and the option of dual laces. Gold foil stamped with “Chasing Stars” on each side of the sneaker, the pair is further set apart with a cutaway back,offering unrestricted opportunities for the free-spirited.
Superga X The Paper Bunny 2750 Going Places – Alpine
Eur 39 - 45 | $109.90
Made for everyday adventures and more, this evergreen white sneaker takes the form of the Superga 2750 complete with a soft cotton twill upper. This pair features a gold quote “Going Places” foil-stamped on the outer sides together with matte white eyelets. A deep ocean blue is seen on the inner and outer sole of the sneaker. 2 classic flat lace options are also provided, one in white and another in a matching blue.
Superga X The Paper Bunny Junior Strap Little Explorer – Blue Lagoon
Eur 22 - 34 | $89.90
Designed for the little one on the move, this pair features a unisex periwinkle blue cotton twill upper, with white embroidered stars and strokes as well as a gold foil-stamped quote “Little Explorer” on the outer sides. The strap silhouette makes for easy access for little hands.
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