Milano, 28^th May 2020 – There’s an incredibly strong connection between Roy Roger’s and Sebago^®, strong as the passion for action, strong as denim and leather. Roy Roger’s, the first Italian brand that gave a substantial “made in Italy” connotation to denim, a quintessentially American fabric, and Sebago^®, iconic brand of the American upper class, famous for its artisanal workmanship, which has become Italian although preserving its American origins, have created SEBAGO^® WITH ROY ROGER’S, a collaboration presented last June at Pitti Immagine Uomo.

Iconic designs Sebago^® Dan Citysides and Portland Docksides meet Roy Roger’s denim, resulting in footwear that combines denim and leather, fully expressing the dynamic spirit and ideal of freedom that both brands have in common.

Dan Roy Roger’s – Penny loafers, made in shiny, traditionally handworked, full grain leather, feature inside the front strap a selvedge denim insert. These all-year-round moccasins, with unlined leather uppers and leather soles processed to achieve increased flexibility, are available in black and burgundy.

Portland Roy Roger’s – Born as a classic boating shoe, this Docksides model expresses both brands’ passion for action with two designs, one in blue total denim blu and one in denim and leather.

The SEBAGO^® WITH ROY ROGER’S collection will be available from May 28^th in all Roy Roger’s stores and online at www.royrogers.it.

______________________

Sebago^® is one of the brands owned by BasicNet SpA, also owner of Kappa^®, Robe di Kappa^®, Jesus^® Jeans, K-Way^®, Superga^®, Sabelt^® and Briko^®, leading brands in apparel, footwear and accessories for sports and leisure. BasicNet operates worldwide through a network of licensed entrepreneurs producing or distributing the Group’s branded products. BasicNet provides licensees with R&D, product industrialization and global marketing services. All company procedures take place exclusively online which makes BasicNet a “fully web integrated company”. BasicNet, based in Torino, has been listed on the Italian stock exchange since 1999.