K-Way^® presents the Montagna Milano project at BasicVillage in Milan, in collaboration with Vogue and GQ

 

From January 15 to 18, K-Way^® transforms the spaces of BasicVillage in Milan (via dell’Aprica 12) into Milano Montagna, a project developed together with Vogue and GQ that tells the story of the brand’s connection with the world of the mountains in its many expressions. Within a themed area inspired by the atmosphere of an alpine lodge, the installation of the Fall/Winter 2026/27 ski collection takes shape. Starting January 16, Milano Montagna opens to the public with a program of talks and workshops dedicated to the themes that bring K-Way^® closer to the mountain universe: from slope style to photography and visual storytelling, through to outdoor experiences and the cultural relationship with the mountain environment.