BasicPress.com is the online press agency of the BasicNet Group and its brands Kappa, Robe di Kappa, Jesus Jeans, K-Way, Superga, Sabelt, Briko and Sebago.
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Tomlinson wearing Kappa® Kontrol fleece video clocks over 200 million views

In four months, UK songwriter and One Direction member Louis Tomlinson has clocked over 206 million views on Youtube with the official video of Back to You (ft. Bebe Rexha, Digital Farm Animals), posted on July 21st. In the video he wears a Kappa® Kontroll fleece, one of his favourite brands, as proven by his Instagram account (14 million followers). After a photo shoot for lifestyle magazine Highsnobiety, Tomlinson has posted a number of images where he is wearing Kappa® tops and other items.

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