Superga® launches the new ALPINA sneaker in a limited and exclusive edition for 10 Corso Como. Superga x 10 Corso Como: a legendary silhouette that remains at the forefront of fashion thanks to its signature lug sole – the Alpina sneakers are back and looking better than ever. Born in the 50s and instantly popular among the alpine adventures (hence the name), today, they remain a covetable choice thanks to the breathable cotton upper and the high-top design that gently wraps around the ankle for a little extra support. Available in black and white, this style has got 10 Corso Como signature logo printed all over (S6115JW) or stylized on the top side (S8117BW). The unmistakable SUPERGA sneaker in the most magical of concept stores: a model for men and women in two colors: a special edition for a special collaboration.
SUPERGA
Superga® is a brand of BasicNet SpA, the Company also owner of Kappa®, Robe di Kappa®, Jesus® Jeans, KWay®, Sabelt®, Briko® and Sebago®. BasicNet’s leader brands are present in the sports and leisure apparel, footwear and accessories market. It operates worldwide through an international network of entrepreneurs, licensees of the brands, which produce or distribuite the products. BasicNet offers to its network services of research, development, industrialization of the products and global marketing. All the company processes occur only through the Web, making BasicNet a “fully web integrated company”. BasicNet, with headquarters in Turin, Italy, is listed at the Italian Stock Exchange since 1999.
10 CORSO COMO
Founded in 1991, 10 CORSO COMO is recognized as the first concept destination, promoting a close link with fashion world and design. Known as the first “concept store”, it turned the retail concept in a hub for lifestyle and fashion. Today, 10 Corso Como continues with the same integrity and aesthetic identity that have made of 10 Corso Como a symbol of Milano, Made in Italy and international creativity.
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