Superga® launched the new Lendl Match sneakers, signed by the champion who made tennis history in the 80s, at the ATP Finals in Turin (November 12th-19th). The Turin-based brand celebrates World Tennis Week in the city where it was born with the claim “Ivan Lendl strikes again”. The new Superga® Lendl sneakers feature clean lines, a soft leather upper, a comfortable fit, minimalist graphic details – such as stitching drawing the historic SupergaSport dovetail logo – and the champion signature on the back. For a week, themed graphics customizes the windows of the Superga® store in Turin downtown. Click here for the press release; click here for the video clip.
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